Bitpanda, a major European crypto trading platform, is making its next big move: expanding into Brazil. In an exclusive interview, CEO Lukas Enzersdorfer-Konrad shared the company's vision for growth, its unique technology, and its perspective on the future of digital finance.
Making Crypto Accessible
Founded in Vienna in 2014, Bitpanda has grown into a leading regulated platform serving over 7 million users. The company provides access to more than 3,200 digital assets, including cryptocurrencies, stocks, and ETFs.
Powering Financial Institutions
Bitpanda also operates Bitpanda Technology Solutions (BTS), an infrastructure-as-a-service platform that allows banks and fintechs to offer crypto trading to their own customers. Partners include major names like Deutsche Bank, N26, and RAKBANK, who rely on BTS for a seamless, compliant way to integrate crypto services.
Global Expansion with a Local Focus
After establishing a strong presence in Europe and the Middle East, Brazil is a "natural next step," according to Enzersdorfer-Konrad. The country's young, tech-savvy population and growing interest in digital assets make it an ideal market. Bitpanda has already built a local team and is in advanced talks with potential partners, with a commitment to a compliant and localized approach.
The Future of Digital Assets
Looking ahead, the CEO sees more institutional adoption and regulatory clarity in the short term. In the long term, he predicts that tokenized real-world assets, stablecoins, and DeFi will become essential parts of the financial system. For traditional companies entering the crypto space, he advises prioritizing trust, compliance, and strategic partnerships for a faster, more effective route to market.
Bitpanda also recently launched Vision, a Web3 token designed to make the on-chain economy more practical and regulated by connecting real-world assets and loyalty programs. The company also has plans to bring its DeFi wallet to Brazil, though no launch date has been set.
August 2025, Cryptoniteuae